![]() For one, Bill Gates’ investment in OpenAI granted Microsoft early access to generative AI capabilities. In the wider context of the AI landscape, big players such as Microsoft, Google, and Meta (formerly Facebook) have already integrated AI technology into their product offerings. “We’re going to have those same challenges, and I think that’s something that is going to be part of any of these AI services for a while,” Morris said about Pix. ![]() It is worth noting that some chatbots have been known to make up answers or share facts that aren’t real, something that is called hallucinating. Rather than being limited to specific streaming services, Pix dynamically updates its recommendations in real-time, drawing from content available on platforms such as Netflix, Hulu, and HBO Max. LikeWise’s personal assistant approach, exemplified by Pix, sets it apart within the broader landscape of AI-powered chatbots. Users can interact with Pix through text or email and pose questions to refine and enhance the chatbot’s suggestions. LikeWise will use over 600 million consumer data points to offer a recommendation platform surpassing existing recommendation software on streaming services. LikeWise to Offer Tailored Recommendations Supported by Bill Gates' firm and powered by OpenAI, Pix gives personalized entertainment recommendations based on user data. Likewise launched an AI chatbot called 'Pix' on Thursday. “That’s something we’re looking to really define.” “That personal agent aspect is going to be a big part of what we see people doing in the next couple years,” said Ian Morris, chief executive of Likewise.
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